Print Ain’t Dead. It’s Different.
Studies of millennials refer to The Scanning Generation, capable of taking in lots of visual information at once. They respond to catchy headlines and text intended for easy scanning. They want content short, condensed and artfully presented with colorful graphics, bold type and simple headings, presented in an attractive and digestible way.
Taking heed, we’ve created page designs that are intentionally more active, with increased use of short bites of text, illustration and infographics, which also happen to be eminently shareable for email or social media distribution.
P.S. And viewable on all devices.